The Minimum Viable Marketing Plan

Learn the top budget-friendly marketing tactics you should be doing right now in order to generate awareness and sales for your product or service. In this interactive and entertaining session, you’ll come to understand how to best use inspired brand-building principles, public relations, influencer outreach, social media, and advertising, and collateral materials to your company’s advantage.

BIO
David Kelbaugh, founder of Tacklebox Brand Partners (tacklebox.us.com), is a marketing expert who has helped develop brand strategies and renowned advertising campaigns for Allstate, Sprint, BP, Kaiser Permanente, and Marlboro, to name a few. David and his teams have been recognized with multiple, international marketing awards, including: 2 Effies for advertising effectiveness, 4 Addys, and 2 Cannes Lions, and more. After 2 decades of working for the largest advertising agencies in the world (Leo Burnett, Ogilvy & Mather, DraftFCB, etc.), David Kelbaugh founded Tacklebox Brand Partners in 2012 to help smaller and early-stage companies gain momentum in the marketplace. Since its founding, Tacklebox has worked with over 90 clients in a wide range of industries, including: Procter & Gamble; Goose Island Beer Company; The State of Illinois; Kin Insurance; Technori; Hannah’s Bretzel; Kin Insurance; Beyond Finance, and more. David is proud to have finished more than 20 triathlons, is a graduate of The Voyageur Outward Bound School, is horrible at basketball, loves game shows, and only talks about his reality-show past when asked.